Our business success depends on our users and sellers’ trust. This is why ensuring the security and privacy of personal and financial data, the integrity and availability of our technology, and the ethical use of our platform is a must for everything we do.

We are a tech company. Therefore, implementing data protection and fraud prevention on our systems require effort and dedication by our IT professionals. We have round-the-clock monitoring in place to avoid information leakage, and prevent and detect any potential cyber attack. The entire infrastructure supporting Mercado Libre's ecosystem is monitored, including all critical processes, equipment, and suppliers that are directly involved.

The protection of users' personal data is a priority, and we strive to go above and beyond what is legally obligated by each country, adapting our regional operations to the most demanding local regulations, such as the General Law of Data Protection (LGPD) in Brazil.

To ensure transparency in the use of personal data, we post the current Privacy Policy on the home page of each of our sites, clearly and explicitly stating the uses of users’ information.

Each Mercado Libre site has specific procedures to prevent illegal activities on our platform, in accordance with the Terms and Conditions and Publication Policy of each country. To protect the health and safety of those who use our solutions, we prohibit over 40 categories of products and services, such as firearms and narcotics. In addition, we ensure that all products offered in Mercado Libre stores comply with applicable requirements and regulations regarding information and labeling.

We have technology and artificial intelligence to analyze over 5,000 variables in less than a second and pause or remove any publication that violates our Terms and Conditions. Our publications also have a "Report" button that allows anyone to report products that violate our Publication Policies or applicable rules.

Depending on the type of violation committed or its recurrence, the penalty can range from expulsion from the platform to reporting to the authorities. Violations include, for example, the sale of prohibited items (such as narcotics, weapons, or products without the corresponding health and safety approvals), restricted items for sale (such as medications), or violations of intellectual property rights (such as piracy).

Our Brand Protection Program is an effective reporting tool for brands to search for and report listings that violate our policies in an agile and simple way, and across all Mercado Libre's sites at the same time. It is a fundamental pillar to support sellers and partners in their business growth, and collaborate in the fight against piracy.

In addition, we support the Anti-Counterfeiting Alliance, a regional coalition with the participation of 16 global brands that fights against the offering of counterfeit and pirated products in online commerce. Thanks to this initiative, we were able to remove 15 times more listings than those reported by these brands in our Brand Protection Program and initiated 19 legal proceedings against infringing users. This ensures a secure space for the trade of products and services.

Since 2020, we have published a Transparency Report every six months that consolidates all our initiatives ensuring the security of digital environments and services, and compliance with the law of the countries where we operate. We are the first Latin American company to adopt this policy of accountability to its users, the market, the authorities, and NGOs.

At Mercado Libre and Mercado Pago we have developed controls, collaboration agreements, and continuous improvement processes to prevent our products and services from being used for any type of illegal activity or contrary to our terms and conditions of use. Find out more.

Our Brand Protection Program is open to intellectual property rights holders.